Glossary

Artificial intelligence is a computer that learned by looking at a great many examples, instead of being told the rules.

Your brand is what people remember about you when you are not standing there.

A crawler robot walks around the internet all day writing down every place it finds.

A customer is a visitor who decided to give you money for what you made.

Data is things you wrote down so you can count them later and find out what really happened.

A digital asset is something you own that you cannot pick up, and it can still make money for you.

A domain name is the name of your place on the internet, and you rent it the way you rent a library book.

A keyword is the words somebody says out loud when they are looking for something like yours.

A link is a door. You press it and you are somewhere else.

The price is the number you put on the sign, and you get to choose it.

Profit is the part you actually keep after you pay for everything you used.

A search engine is a helper that goes and finds things for people when they do not know where to look.

SEO means helping people find your lemonade stand, instead of hoping they wander past it.

A server is the computer where your website lives, and it never goes to sleep.

Training data is the pile of examples you show a computer so it can learn something.

A visitor is somebody who came to look. They have not bought anything yet.

A web page is one page of a website, the same way one page of a coloring book is part of the whole book.

A website is a place on the internet where your lemonade stand lives, and it is open even when you are asleep.